Bryan Stephens

It has been almost 1 year since I last met Brett McFall at WIS in Dallas. This time I saw him in Brisbane, which is much closer to where I live.

This image of Brett Mcfall and me was taken at the WIS in Dallas 2008

Brett McFall has just finished an 11 day “How To Make Money While You Sleep” tour of Australia which started in Adelaide on the 19th of May and finished here in Brisbane at the Hilton today. My dad attended the session in Adelaide and told me that Brett gave plenty of free content, some that may be useful to me. I decided to attend so that I could pick up a few points, meet some other like-minded people and to catch up with Brett again.

Dad certainly was right. Brett Mcfall did give plenty of free content. Some people would have paid a fair bit of money for information he gave in the past (the Underachiever’s Course comes to mind, as part of what he gave was very much related to that.)

Brett tried to keep the event as simple as he could. He did not  include many advanced or technical details (he called it “geek territory”), so as not to confuse people (they would less likely take action if he did so).

Brett gave us insight into 5 areas. They were…

• Finding a Niche that is hot
• Create a product that your market wants
• How to create a powerful and compelling sales message
• Building a Website that converts
• Driving Traffic to your website

Over the next week, I shall write semi-detailed posts about those topics, so that those that were not fortunate enough to attend can learn a bit about what was given to us during the day.